Cruel-T is a clothing brand that believes in creating truly unique, agressive and creative designs with the intent to spark conversation wherever people are willing to listen. As believers we have an obligation to put our lifes work and God given talent into promoting not ourselves but the word of the LORD.
Cruel-T was initiall envisioned by Jordan Griffin in late 2016 as a powerful way to spread the Word of God across his college campus. After an impactful intial rollout that saw significant success and revealed the true potential of his unique ministry through apparel, Cruel-T entered a period of dormancy. Yet, the Lord's call remained, and recently he has powerfully re-ignited the vision, encouraging us to boldly continue this work, inspiring believers and engaging many with his truth through designs once more.
Agressive, Unique, Biblical
The presentation of our clothing and other marketing materials aims to be one that sparks engagement, and speak truth,
